Mary Bergstrom

Mary Bergstrom is the founder of the Bergstrom Group, a consumer insights and trends consultancy that helps global brands understand and connect with Chinese consumers.  She has been featured by media including NPR's Marketplace; The Associated Press; Ad Age; Marketwatch; and Women's Wear Daily.  Bergstrom regularly gives senior executive trainings for brands including Omnicom, Bosch, Puma, the American Chamber of Commerce, and LVMH.

Published work

All Eyes East: Lessons from the Front Lines of Marketing to China's Youth (Palgrave, March 2012)


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